"The mission of the Wisconsin Association of Health Underwriters
is to promote and sustain a knowledgeable and professional membership
and successful business environment for those engaged in disability
and health risk management; to further the enhancement of the their
professional skills and services which will foster a greater financial
security and independence of the consuming public"
To promote the common business interest of those engaged in disability
and risk management.
To advance and promote public knowledge for the need and benefit
of disability income and/or health insurance products.
To provide and promote a program of continuing education and self-improvement
of WAHU members.
To increase the knowledge of members concerning the principles,
functions and applications of health insurance and disability income
To promote education, legislation, regulation and practices which
are in the best interest of the health and disability insurance
industry and the insuring public.
To do such things and to carry out other such programs so as to
further the purposes of the Association.
To present accurately, honestly and completely every fact essential
to the client’s decision as expressed in the Code of Ethics
of the National Association of Health Underwriters, which are considered
a part of these bylaws.
Code of Ethics
A. Hold the selling of health insurance as a profession
and a public trust and do all in my power to maintain its prestige.
B. Keep the needs of my prospects and their families
C. Respect my client’s trust in me, and
never do anything which would betray that trust or confidence.
D. Use no advertising which may be false or misleading.
E. Exercise diligence in securing and submitting
all information necessary for the issuance of sound insurance coverage
to the public I serve.
F. Consider the sale of Health Insurance as a
career, know and abide by the insurance laws of my state, and seek
constantly through study to increase my knowledge and
improve my ability to serve the insuring public.
G. Be fair and just to my competitors, and engage
in no practices which might reflect unfavorably on myself or my
H. Treat prospects, clients, and companies fairly
by submitting applications which give give all information pertinent
to the underwriting of a policy.
I. Be loyal to my associates, my fellow agents
and the company or companies I represent.